Accounting for different influencer types, engagement rates predicted to reach, and cost per post, we want to help you make more confident choices with your influencer marketing budget.
To make your life easier, we’ve created an easy-to-access Influencer Marketing Budget Template in Google Sheets. This budget template can help different departments keep track of their income and spending. This free template from works in either document or spreadsheet formats. It’s part of the reason we founded Aspire in the first place. Having a specific template for each department can help teams keep track of spending and plan for growth. What can you actually achieve within your budget? A marketing budget is a detailed roadmap that outlines the money a business or an organization intends to spend on marketing strategies and tactics in hitting the projected results over the year. From the number of influencers you will be partnering with, to individual follower counts and varying costs per post.
There’s a lot to consider when it comes to planning an influencer campaign. A marketing budget template takes the guesswork out of planning your marketing budget. So, you’ve decided that now’s the time to invest in influencer marketing (great choice!) and managed to set aside some budget for your first influencer marketing campaign (even better!).